A12 Ceremony Swiss 40mm - Gold
Waterproof Warranty - Free Domestic Shipping
Free USA ShippingWith optional to 2-day shipping available.
Waterproof WarrantyGuaranteed 100% ocean-ready.
Two Straps StandardOur 20mm straps are interchangeable
Description
The A12 Ceremony is our interpretation of the ideal modern dress watch - combining the performance, refinement, and historical appeal of Swiss luxury, while still maintaining the in-water functionality at the heart of our brand.
Minimalist quartz dress watches are a dime a dozen - and for the most part, they represent a regrettable trend toward disposable fast fashion. It’s for this reason that we wanted to do something genuinely different for our first “formal” design. In addition to the rare 10ATM rating, the Vaer A12 Ceremony boasts a vintage 40mm case, gold plate Sellita SW260-1 automatic movement, sapphire exhibition case back, and the optional addition of our premium black alligator strap. In summary, pure Swiss Luxury - everywhere but the price tag.
The new Vaer A12 Ceremony challenges this assumption - offering an elegantly refined and beautifully decorated Swiss Made timepiece and 10ATM of water resistance.
We build our watches to be worn in rugged environments on a daily basis, and to develop character through wear and patina. That said, if we were to bet on which one of our current models would be worth the MOST in 10 years from now, it would be hard to argue with this edition of the A12 Ceremony.
OUR DESIGN INSPIRATION
It was a stark contrast to the more ornate designs prevalent in earlier decades, signaling a shift in consumer preferences towards understated luxury. The ref. 96 which arrived in 1939, further refined the Calatrava design language. This model was popular through the 1940s, though the black dial version was exceptionally rare.
For this reason, auction prices for the black and gold ref. 96 regularly exceed $50,000. In addition to being MUCH more affordable, the A12 Ceremony is larger than the vintage Patek, which was only 31mm in diameter, and it's also much more waterproof thanks to its 10ATM rating and screw-down crown.
Technical Details
Sizing and Fit
Why we love it
Customers Also Love
"The perfect combination of style, durability and value."
- Huckberry
330
Feet of Water Resistance
This watch is perfect for swimming and surfing, and it's protected by our waterproof warranty.
7,000+
Five Star Reviews
Our success has been built on delivering exceptional value to our owners.
The Perfect Everyday Watch
What makes the A12 special? In our opinion, it's the perfect balance of competing ideas. Simultaneously traditional and modern, elegant and rugged, simple and complex - this watch is a humble, everyday wearer, with the specs and credentials to put most $2000 watches to shame.
1. Ocean-Ready
Life is unpredictable. The perfect everyday watch needs to provide peace of mind in all conditions. Whether you're heading out in the rain or taking a jump in the pool, this watch never needs to be left on the sidelines.
2. Scratch Resistant
Impact is inevitable. When it happens, you want to be sure your watch won't scratch. That's why we use premium sapphire crystal to protect our dials (the second hardest material after diamond).
3. Easy Customization
Every day is different. And the easiest way to switch up the look (and functionality) of your watch is to change straps. That's why every Vaer watch ships with 2x quick-change strap options.
Watches for Every Budget
Compare with similar watches
Many of our watches look similar, though have very different prices. This is due to movement type (the watch's power source), and assembly origin. Below you can find a chart comparing how different models stack up.
100 meters (10ATM)
100 meters (10ATM)
100 meters (10ATM)
Dial (Domed) & Caseback
Dial (Domed) & Caseback
Dial (Domed) & Caseback
Yes
Yes
Yes
Swiss Automatic
Japan Automatic
Swiss Automatic
'-5 /+10 sec/day
'-5 /+10 sec/day
'-5 /+15 sec/day
None
7/10
7/10
Switzerland
USA
Switzerland
Our mission at Vaer is to make products that will last and become more important and personally significant over time. While luxury and technology have a place in modern life, the products we love the most are durable everyday items that promote values of simplicity and independence.
Every watch we've ever sold has come standard with two interchangeable 20mm Vaer straps. This cross-compatibility across our entire product line, gives owners increased functionality and value, with the option to easily change up their strap.
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Protecting Our Wilderness
We've always been committed to a sustainable business model - our products are designed to last a lifetime, and be repaired not replaced. Additionally, we allocate 1% of our total revenue to protecting endangered wildlife and ecosystems.
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